Bangalore Knights
Karnataka, India
Discipline
Brand Strategy
Verbal Identity
Visual Identity
Experiential Design
Launch Campaign
An Equestrian Champions League team, entering its second season.
Its first logo was AI-generated and had no tie to the state it rode for.
We built a crest on Kempegowda and the Gandaberunda, and carried it from saddle pads to the stands.



Knights of Karnataka


Outcome
Runners-up. Followers tripled in a month, and four sponsors came calling.



